A Tall Tale.

It is said that there is a Crocodile that lives in the River Avon around Bristol. If you had a wonderful beer represented by a Crocodile, albeit a psychedelic one, you might want to perpetuate this story with “Official” looking Warning Signs and a series of very convincing sightings of the Bristol Croc.

This drew the attention of both Local & National conventional media and social media. (Beer Sales figures and Media stats to follow)